Clera
Content Lead
Vienna · Posted 16h ago
Job Description
About the Role
This is a senior individual contributor role sitting within the Growth function of a fast-moving fintech startup, where you will own the company's content strategy end to end. You will serve as the editorial voice of both the brand and its founders, playing a direct role in how the company earns attention and builds credibility with its target audience.
What You'll Do
Ghostwrite and manage founders' LinkedIn presence, translating their thinking and customer conversations into posts that sound authentically like them.
Own the company's LinkedIn strategy and content cadence, optimizing for engagement, conversation, and conversion.
Produce long-form content including blog posts, white papers, and case studies that establish thought leadership in the fintech and identity space.
Define and protect brand voice and tone across all published channels, including the website, press releases, and social media.
Extract raw material directly from founder conversations and customer insights, shaping narratives without waiting for detailed briefs.
What We're Looking For
3 to 8 years of experience in content, copywriting, or communications roles.
Demonstrated expertise with LinkedIn as a content channel, including a strong grasp of engagement mechanics, conversion patterns, and performance optimization.
Proven ability to write compellingly in someone else's voice, through ghostwriting for executives, managing a founder's social presence, or comparable work.
Experience writing long-form content such as blogs, white papers, and case studies.
Experience developing and managing brand voice and tone guidelines across multiple formats and channels.
Self-directed working style with the ability to surface insights and shape them into narratives with minimal direction.
Availability to work remotely within an EU-compatible timezone.
Background in B2B SaaS, fintech, or identity and compliance domains is a strong plus.
A portfolio showing a distinctive personal writing voice and editorial perspective is a plus.
Location
Fully remote, open to candidates based in EU countries. No visa sponsorship is available.